PenCott-Snowdrift Arctic Camouflage Pattern for Military Infantry Combat Enters Production: New Combat Camo Will Debut at SHOT Show 2012

The following is a Hyde Definition press release:

December 15, 2011

PenCott camouflage is being adopted by a growing number of military and law enforcement special operations units.

However, when it comes to snow camouflage most military patterns seem to have been developed with the line from the Christmas Carol about King Wenceslas in mind: “when the snow lay round about, deep and crisp and even”. In most terrain, however, the snow cover is often uneven and features shadows and textures from undulating or broken ground and from rocks and dry vegetation breaking up the blanket of white.

PenCott-Snowdrift™ breaks that mold and was specifically designed to provide superior camouflage in a wider range of snow-covered terrain. Snowdrift™ is a 3-colour variant of PenCott™, and like all members of the PenCott™ family it features:

* a naturalistic, omni-directional, multi-scalar fractal geometry pattern
* a unique 3-in-1 pattern design for superior blending and disruption performance
* color palettes optimized for a variety of terrains and environments
* high-difference boundaries and hypoacuitive color dithering create false edges and the illusion of 3D

PenCott-Snowdrift ™ is now going in to production and will be available from early 2012 printed on lightweight, water- and frost-resistant, packable polyester fabric (the same type used by the USMC in fact). The entire PenCott line-up will also be featured on the SOD Gear / TangoDown booth at the SHOT Show in Las Vegas January 17-20, 2012.

PenCott is the first commercially-developed advanced camouflage pattern to be available in multiple colorways on a range of Berry-compliant, mil-spec fabrics and finishes – all available now.

For further information, contact Hyde Definition ([email protected]), visit our website (www.hydedefinition.com) or find us on Facebook (www.facebook.com/groups/Pencott).

Company Contact Info:

Hyde Definition Ltd
Chapel View, Mill Road
Hempnall, Norfolk
NR15 2LP, UK
Phone: +44 (0)208 123 0302
Email: [email protected]
Website: http://www.hydedefinition.com
Facebook Page: www.facebook.com/groups/Pencott

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